Velox is just a brand name. There are many out there that are the same.
Basicly all you need to do is inspect the niples make sure the spokes are not past the nipples. If so, the wheel may need to be rebuilt.
Either way try changing the rim strip.
Another great one is a plastic one sold mainly by Michelin in the USA. These are very hard unlike the cloth ones that tend to break if the spokes are too long.
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Xavier Cintron - www.bullteksports.com