I always cringe when I read the trope used way too much here: Marketing. However, just like with fashion which changes constantly, it spurs people to have the latest and greatest and this just might be the case. But instead of the latest, it is retro-sheik. Not to say it may work very well for people where conventional fasteners don’t work.

I just remember the days of riding my paper bike and my right shoe lace getting caught between the front ring and the chain and how it got chewed up and gross with grease.