Originally Posted by
MikeDeason
Successful branding spawns mimicry. Gravel is on overload. Bombastic Rubicon packaging.
Appreciate it for what it is and revel in its idiocy or embrace the Grizl and cycle, not for performance, but for life itself. Just be sure to get the t-shirt.
When you burst upon the scene you were bewildered by Trek’s marketing and now we are supposed to believe you are a marketing maven?
Fat chance.
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Shad, Kitted up half wavin m’fer.