Bikepacking.com is way more woke than the ACA, yet they're kicking the ACA's ass. So perhaps woke isn't the issue?

Check out all these woke articles they run:
https://bikepacking.com/plog/robbie-...und-the-world/
https://bikepacking.com/news/mikah-m...-spaces-video/
https://bikepacking.com/plog/gender-...rances-hacker/
https://bikepacking.com/news/ride-to...ding-partners/