When I was a kid, OTASCO was where people went even before Western Auto in my area. They had everything, housewares, appliances, toys, bikes, tires, you name it. The first brand new bike I ever received came from OTASCO. I think ultimately I had three Flying O bikes growing up.

These days, Flying O bikes pop up frequently on Facebook Marketplace and people ask $250 to $300 for them before realizing they aren't worth much. I suppose they remember OTASCO from their childhood and assume that these are sought after.