Considering all the comments posted on this thread and their reputation I would go with the Reload as long as you have the cash. Custom artwork would be awesome too, but that requires more cash.

I like Chrome a lot. A company that puts lifetime warranties on most of the stuff they make can't be that bad. I have a Metropolis which has served me well (although the seatbelt buckle is mostly a novelty).

They're probably all good bags with their own strengths and weaknesses. You might want to try to find one of them used if you're short on cash or just worried about getting one that doesn't work for you. That way you can use it for a little while and figure out what you like and don't like about it.