Let's just move past the fact that the article you posted doesn't support your point. It seems like it does, to you, because you 1) didn't read the article so you don't understand it 2) don't understand your own point.

Civilization revolves around creating goods and services with which to generate profit.

"This is a ruse by the industry to create sales!"

Very insightful analysis, surprised you aren't behind a lectern at Wharton.

32" wheels appear to be as much organic as industry driven. There's no "ploy" here when individual consumers are demanding products and driving development with their own money. Almost every 32" bike I've seen has been self-funded by the rider. Much like 650b, there is a vast amount of work that is being done and has been done by enthusiasts working with and within the industry to bring this about. Much is not visible, or at least not visible unless someone looks hard and has access to some of the closed bicycle communities. What ends up on MTBR, Escape Collective, or Pinkbike is only a small part of the bigger picture. The most likely outcome is that 32" becomes another standard, not the standard. Although it's possible to be a failure in the same sense as 650b, or a total replacement like 29".

Regardless, all the complaints we read today, I could go back and find dozens or letters, comments, and posts saying the same thing about 29". There is a real tension when products are thought to be deprecated soon. Things change, they're always changing, you either ride the wave or you complain on the beach with sand in your shorts.

And guess what? Surf's up, man