The April Fools emails now start rolling in close to midnight on March 31st turning this once clever "holiday" into a bit of a predictable snoozer. But Trek, in the midst of celebrating their 50th Anniversary, decided to skip your inbox and instead post a "Steel is Real" video on LinkedIn (and Facebook/TikTok) that should make each and every one of us beam with pride.
Have a watch.*
*Sorry, I can't find a way to embed the video below as it doesn't appear to be hosted on YouTube or other such video hosting channel.