Of course I also got a trek due to the lack of selection in my area... Cannondale's cyclocross bike didn't do it for me, neither did the Lemond. I'm not knowledgeable enough to build a bike up (although now I probably could). It's all fit, comfort, price, the great deal I got at the LBS, etc... I've been trying to find a way to completely black out all the frame labeling anyway so it's just a bike when other's look at it too... but I don't want to screw it up so it looks terrible.