Originally posted by Ink
The small Lance story that I'm surprised hasn't gotten any media attention is his $12 million Subaru spokesguy gig.
Lance: world's most famous and most admired cancer survivor.
Subaru: cigarette advertiser.
...
When discussing advertising, I always try to remember that a corporation does not have a conscience. That is part of the reason why governments must create laws to protect the general population from them. All advertising must be viewed suspiciously. Subaru would market Cancer if there was a dollar to be made from it.
As far as LAs 12M deal. It doesn't seem to me that he is being asked to endorse anything other than Subaru's cars. Nothing wrong with that as far as I can tell, they make a decent car. The average person who will be influenced by his endorsement probably doesn't think too deeply about Subaru's marketing policies.
Dan