Originally Posted by Portis
Find a participating Trek dealer now, thru the Tour De France, and you'll find some good prices. I just looked at a mountain bike that was $200 off through the tour.
My local Trek dealer has a 20% discount on all clothing and accessories until the end of the Tour, July 23. I bought a new bike, a Raleigh Cadent, from them just last week, and I am going back for other gear later this week.