Hi there peoples,

Apologies if this has already been posted or if this seems silly.
Lately I have had the urge to purchase a cycling jersey, for the coolness and wicking ability etc etc (summer is coming). At the moment I am just wearing normal t-shirts, normally cotton.

But, pretty much every single one is a sponsored one. Similar to ones you see professional riders wearing with logos and advertisements all over them. So, I ask, what is the point? Are they just hip or something? If I am going to pay that much to a company, I don’t see why I should act as a mobile billboard for them as well.

Thoughts and opinions welcome.

Addition: If anyone knows where I get some non-branded ones please pipe up. I have seen them but I immediatly suspicious because they are always cheaper. But then, maybe I am paying extra for a name.