Are we going to have a chance to drink it though?

While helping my friend build his road bike last summer we came to the conclusion. The campy brifters are cheaper than there shimano counterparts.

105 sti's are just slightly more expensive than campys centaurs. But shimano equipped rear wheels are cheaper than the cheapest campy equipped rear wheels. So it came down to which we wanted cheaper - the brifters or the wheel. That or get a shimano wheel on campy brifters with the Jtek shiftmate.

As the entire centaur vs ultegra groupsets were comparable (campy is slightly cheaper). We opted to go campy for the rebuildability of the shifters.