Has anybody posted about this yet?

I saw a link to the Chub Hub website on the Suzue Basic Hub thread and I decided to check it out.

Well, I don't know what to think about this thing, although I've seen them before on some picture galleries. Pretty wierd, but it does look rather intriguing. There's probably alot of empty space in that hub which could easily fit drum brake shoes and related hardware.

$190 for the hub? I don't know, is it worth it? Does this hub solve any drivetrain problems or is it just another chi-chi component that looks cool?