Hammond & JanMM: The Park site and Sheldon Brown's derailleur adjustment pages were my two main guides in this (mis)adventure...I *feel like* I followed them very closely, studies the pics, etc. But I probably still missed something...
Steve K & Cascade: I did everything both of you said (it was sitting correctly in the shifter), but no change. I think there's some fundamental flaw in what I did. Because really, the RD is not moving at all.