Wow, it has "Heart rate control using 3 flashing LEDs". That's an advanced feature. Heart rate higher than you want it to be? No problem, just use the 3 flashing LEDs and bring it back under control!
I found
this UK-based site which has it for £750. No info on whether it comes with anything besides a square-taper BB. It would be interesting to read some reviews, particularly from any of the PM gurus...