I would ask but there really isn't a "charitable" charity on that list. It's not like you riding for breast cancer awareness or MDA. From what I can tell it's just random places along the race route. I could be wrong so I'm still researching it.

Edited a few minutes later:

Last year, Triple Bypass participants and sponsors helped generate over $90,000 in charity support.

This helps my cause but I wish I could put a single name to it like "I'm riding for Cancer Research wanna help?" I think it would be easier. Maybe I'm over thinking it.