Not impulse buyers, we know what we want and the deals have been there. We've yet to buy a bike that we haven't ridden the crap out of. Bought the 04 Roubaix's at the Toronto Bike Show and promptly put 13000km's on them over two years. We know the cross bike will be used around here. It was the MTB's that were being neglected since our riding style had evolved and will continue to evolve.