bring on the heat, baby!
i love it.
zinc or titanium oxide sunscreen...lather yourself up with it pre-ride, even under your jersey if you don't wear a base layer (i always do) and let it dry before heading out. don't wipe yourself off when riding or put more on later if you do. highest spf lip balm and plenty of ride drink or h2o.
eat meat and rice and drink beer afterwards.