The IRO wheels will not be better than the aforementioned CXP22/formula sets. I'm one of the people who has looked over multiple sets of them and as far as I know the only one who has put a set on a Rolf press. They're as good as any wheel is ever going to be short of being custom built. I don't know who is actually doing the IRO rims but I'm guessing Velocity since they had a good relationship before. Velocity vs. Mavic is a religious debate (FWIW I'm Velocity for bang for buck, Mavic for overall quality), but for a non-eyelet semi-aero rim they're going to be about the same. The IRO's could be just as good, and Tony is awesome, but so are these guys down in Miami.