To take it apart, re-chrome and paint. tinker etc is how you make it valuable.
To yourself and possible buyers. Probably if you do all the work you'll be so stoked you'll ride around with a big grin for years.
Car custom does acid dip rust removal, the frame could be done if ALL components removed.
I was suggesting possibly chroming the frame.
Are you familiar with custom bike work? Or restoration?
I'll post some linkage.]
http://www.bikeforums.net/showthread.php?t=53397
There are links later in my posts, and info by members, same type bike right?