Originally Posted by miamijim

Thats a good question. I'm still working on it but I have a feeling it has to do with a licensing agreement with the Grimaldi group.


It goes something like this.....

BH (Beistegui Hermanos) bikes buys Peugeot to form Cycleurope in the early 90's. Other acquisitions follow (Bianchi). Peugeots deal stipulates that conditions of the agreement could be re-evaluated in 2004.

BH sells Cycleurope to Monark Stiga in 1996/7

Grimaldi group buys Monark Stiga in 1999

2004 Peugeot re-evaluates conditions of the Cycleurope formation and withdraws licensing agreement. Exports under Cycleurope continue through 2005.

Part of this agreement has wording pertaining to 2011. I'm still working on this part. Perhaps it stipulates Peugeot cant compete with Cycleurope in the racing market as Cycleurope owns Gitane and Bianchi.

Based on an E-mail exchange I've been having with Peugeot Cycles in France it appears Peugeot sold everything, licensing, factories and records to BH. The guy at Peugeot has been telling me, "I cant help you with that. We sold everything to Cycleurope. Talk to them." He's either being lazy or telling the truth.

Jim