As the person who re-appropriated the word "pitted" to tarck bike slang, I am glad people are getting stoked.
http://youtube.com/watch?v=qSB4-hgBMXQ
edit. whatever, they're having fun....
Get Pitted Lifestyle's already poppin off. We got tattoos, shirts, subdermal implants and all this other cool **** to show our pride.