Originally Posted by
merlinextraligh
Emphasis on soon.
The two division strategy is obviously an attempt to keep the perceived value of Cannondale. However, over time, the lines likely will become blurred, and we are likely to eventually see Cannodale go the the way of Schwinn et al.
That's because Doral didn't buy Cannondale, they really wanted the Cannondale brand! As can be seen here and in every other industry that caters to the consumer market, brands sell!