You know, I hope this goes well. I love the friggin brand.

In my opinion, what's going to happen is going to be similar to what's going on with fender and gibson, if you guys know guitars.

Squier by fender, are entry level guitars that are decent for the price, but getting a squier doesn't mean that fenders suck. Also, gibson bought epiphone and ephiphone makes some great guitars and it's almost like an epiphone by gibson scenario, as epiphone used to be a very good manufacturer and was bought by gibson.

If we see 'designed by cannondale' bikes in xmart, I wouldn't be too surprised. However, I think it's integral to differentiate the two brands and they know that. You can't have good brand recognition if you ruin a brand. Hopefully they've learned that now...