Interesting, i want to try that stuff, i mean its not something you can really bring on a ride, nor do i know if i would want to if i figured out a way but man as far as something to eat, for a health crazed person it almost feels like a cheat card...all that protein and no fat and minimal carbs.
You know what i found was good with it, mix some not fat milk with fage and fruit w/desinger whey protein powder...really really really filling protein shake that in the end probably is under 250 calories and nil fat.