Join Date: Nov 2006
You likely started when I was first asking this question and I started (in early 2005) when other people were asking the question before me. It's been building for a long time, yet it just happens to be in a larger spotlight because the other edgy sports have fallen out of favor and cycling as a whole is bigger than it's been since mountain biking came to a head for the second or third time (early 90s).