Actually coming up with solutions that are green with the intent of being green and sellable and not just blasting green.

I'm looking forward to Toyota's FT-HS... now that's an idea.

On the other hand, I just got done a research project on the viability of attention generators into gym equipment to make a "green" gym. If 200million people biked an hour a day, in a year we'd generate close to 14.6tWh/yr. Which equates to about .006% of the energy generated by hydrocarbons in the US in one year.

Being green doesn't affect anything, it's nothing more than a hippie fad.

Sidenote: We're not saving the environment... too much infrastructure in place to just switch over. Not to mention politics and the fact that OPEC is not going to give up their profits. I'd say, enjoy global warming while you can... get a tan or something.

We're smoked.