I met Grant Peterson of Riv, and he was very wry - my favorite quote: "The guys in the spandex uniforms are just older guys who couldn't play sports in high school and are dying to wear a uniform."

In their catalog, he really lays out his positions and arguments in a clear, defensible way. You can decide you don't agree, but you can't say he is kneejerk in his opinions.

BTW, he has also found Jesus in Wool bike clothing.