Hipster huh? Scenester that's the ****. I live in SF and they are everywhere but hey SF is one of the original fixed, messenger (original), scene riding city's. It really doesn't matter you ride a bike and have fun. I ride an IRO (cause they are the best for me) and I own deep V's because they are damn good rims (I ran into a taxi at 30mph and my deep V's are still true). I am trendy as **** but I really don't care a bit. haha and like that someone once said, hipster is in the eye of the beerholder!