Luker the deal with the head badge was in 1973 Schwinn couldn't produce as many bikes as their dealers could sell. They decided to import bikes made in Japan. Many Schwinn dealers didn't want to sell bikes with the Schwinn name that were not made in Chicago. So for that year only the had a second line of bikes called Worlds. When the dealers found out people really liked these new bikes the profit motive came into the picture and for the 1974 model year the dealers started accepting imported bikes with the Schwinn name. The Worlds changed into Le Tours for 1974. Here are two of my 1973 head badges. One is a World Voyager and the other is a World Traveler. Roger