Yep - I was helping a bike club buddy get his shop started (Atala/Fuji) at the time, I'd taken a few months leave of absence from the Schwinn/Raleigh shop where I was working. The firestorm that flyer started in the cycling community really floored me. It was the first time I'd ever heard of "sexism". And believe me, the female cyclists were pissed that they'd used that picture.

John had put a deposit (not a good term, the deposit was full dealer cost in advance) on six Lamberts. They took the money, we never saw the bikes. The cash flow deficit almost tanked the shop in it's first year of existance, between loosing the bike money, then having to return the customer's deposits afterwards. In fact, I never saw a Lambert until TOSRV '74 when a guy showed up riding one of the top of the line gold plated ones.