View Single Post
Old 10-28-08 | 10:54 AM
  #5  
invisiblehand's Avatar
invisiblehand
Part-time epistemologist
 
Joined: Jun 2005
Posts: 5,870
Likes: 3
From: Washington, DC

Bikes: Jamis Nova, Bike Friday triplet, Bike Friday NWT, STRIDA, Austro Daimler Vent Noir, Hollands Tourer

Originally Posted by mulleady
Finally some constructive and realisitic feedback on Brompton.
What are you talking about? Seems to me that there has been plenty of good conversation for years on Brompton.

Brompton's refusal to innovate has been a complaint of mine and several others for years. And yes, there is something to the argument that from the perspective of profit maximization -- thinking about this longitudinally -- one can expand/alter product lines too fast. But history provides numerous examples of companies where profits were good such that they rested on their laurels only to be surpassed by a hungrier and more innovative company. Moreover, I argue that small marginal changes would make their product better in some obvious ways. Failing to make them sooner rather than later simply increases the odds that an outside producer will gain advantage in the future.

While I am not familiar with the specifics, I also get the sense that Brompton's home market is somewhat protected by legislation.

I agree that it is Ritchie's company and he should be free to do whatever he wants. He appears to have a pretty good bottom line and business matters in general look pretty good for Brompton.
__________________
A narrative on bicycle driving.
invisiblehand is offline  
Reply