You can buy almost anything in department stores now. The problem is that the products only appear to be what they look like. Stanley planes, Fender guitars... these are things that are destined to be thrown away very soon. Apparently bikes are also part of this concept.
If I buy a Stanley plane from Lowe's for $40, no matter how much time I spend fixing it and sharpening it, the only result that it will produce is ruining the surface of the wood I use it on. I have Stanleys from the 1960s and earlier that I bought secondhand for a few bucks that work flawlessly.
If I want to buy a newly manufactured plane that works well, I have to spend between $150 and $400 for it. And I do.
A real fender guitar costs a heck of a lot more than a department store model as well, and with good reason!