why earn the kit? what someone decides to wear is up to them. frankly i think that team jerseys are way too pricy and don't understand why anyone would want to drop more money on a top that has no performance perks over a plain jersey but that is me and my sense of aesthetics.
a side note: it is thanks to enthusiasts buying team jerseys that the pro teams are able to field riders. i'm sure they are happy to let 'mere mortals' wear their kit if it means more$$$ for them.