Originally Posted by Santaria

For me, personally, the cost difference is less than $20 wholesale. I build my own wheels and actually have a set of XTR hubs I'd love to build up (they're 36) onto a set of Salsa Delgado rims.

I already have SPD pedals, so that's a non-issue.
But (and this is obviously a hypothetical stance) the benefits of the Sojourn appear to be:
Disc brakes (Albiet BB5s which would almost HAVE to be upgraded to at least a BB7)
Brooks Saddle ('nuf said there)
Rack that is actually pretty decent looking meaning a buyer could invest in a high-end OMM front rack
Dura Ace Bar-cons (so for a small amount you could throw on a DA/XTR drivetrain with a 2 piece DA crank) and be in great shape

No decals that I can see on the production model I saw.

Mind you, I wouldn't cry about having Surly written on my bike, I'm just saying for something like me who wants an Atlantis but will never afford it - the Sojourn appears like the better option.

I know, someone will explain to me otherwise, and that's the info I'd be interested in.