Thread: Percentage mark up on high end road bikes
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Old 08-16-09 | 07:46 PM
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mzeffex
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Joined: Mar 2009
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From: Colorado

Bikes: Something Canadian, something Italian, something American, and something German

Originally Posted by patentcad
Standard markup tends to be about 33-35%, which would mean a bike with an MSRP of $6,000 costs the dealer $3900-$4000. That's plenty of markup.

Bike industry dudes, please correct me if that's wrong.
That's about right.
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Originally Posted by rjones28
Are they talking about spectators feeding the cyclists? You know, like don't feed the bears?
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