Forget the new 6.9 Madone, the carbon Fisher Cronus (with stealth fender mounts!), the District Carbon, and even the new Ride+ electric bikes, this bike was the star of Trek World for me. Dynamo front hub with lights front and rear, front and rear racks, full metal fenders... yum. Exactly the bike I was hoping for.
Wish it had the 8sp hub, but that's an easy swap. Not sure about the handlebar/stem setup--looks great, but if you don't like it, you'll need a new stem to go with the new bars. Love the fact that it's powder coated. I also think they went a little overboard with the Eco stuff by spec'ing steel seatpost and pedals. Also, I'm not sold on the saddle being held together with zip-ties, will have to get and extended ride on it before passing judgement, same with the plasticky, albeit recycled material, grips. Good that they're doing it, but I'm not sure they needed to focus on end-of-life recycling matters as much as they did, since typically bikes are reused rather than discarded. The women's mixte version is fantastic as well.
The real "Woah!" moment was when I saw the price. Dang. We're gonna sell plenty of these suckers.