Originally Posted by
trigger
See my discussion of the WNBA. It doesn't meet the criteria for over the top mass appeal sporting success like the NBA, but it seems to be a) marketed at women and b) doing OK, at least in terms of live attendance (admittedly, this is based on one game that I went to).
And yeah, maybe, just maybe, we should see how that goes.
The reason that it won't work is that in most sports, women can't compete with men. So even if you are watching a woman be the best of the best in women, you are not watching the best of all people.
Take baseball for example. Baseball's popularity sored during the home run era. Same people, just doing it better. Kind of supports the idea that people go to watch the long ball. Now put on a womans game. There is no long ball. Wait, let's move the fence in... NOW, if women could hit more homeruns in the same park than men, you have a different story. Maybe.
And, even if you put the women in bikinis, the men wouldn't watch it for more than a season. Guys may like to see a half naked woman, but they also take their sports seriously.