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-   -   "Made in Italy" Label (https://www.bikeforums.net/classic-vintage/925602-made-italy-label.html)

auchencrow 12-10-13 06:28 AM

"Made in Italy" Label
 
Just a couple quick questions - because this has bugged me for a while...

I noted that djkashuba's gorgeous 60's Bianchi has the same "Made in Italy" sticker

http://farm9.staticflickr.com/8537/8...441c2c03_b.jpg

as does my totally unrelated Ganna (pictured in the same thread)

http://i254.photobucket.com/albums/h...naOct20111.jpg

which just happens to be the same sticker they stuck on my 1987 Bianchi CdI.

What's up?
Was this some kind of conspiracy?
Are they still using this same sticker today?

rootboy 12-10-13 06:57 AM

All kinds of versions , too
http://www.ebay.com/itm/Made-in-Ital...item3cd7875e93

auchencrow 12-10-13 06:59 AM


Originally Posted by rootboy (Post 16317174)

Ah ha! (The plot thickens...)

Bianchigirll 12-10-13 07:55 AM

I would simply think that a previous rightly or wrongly stuck it on the bike.

auchencrow 12-10-13 08:12 AM


Originally Posted by Bianchigirll (Post 16317261)
I would simply think that a previous rightly or wrongly stuck it on the bike.

Sorry BG, I'm not buying that explanation - 'Cause I had a second '87 Bianchi CdI (now sold) with that SAME label!!!

- It was a black one - Probably made for the Canadian market, which leads me to suspect that our friends from the Great White North are in on this plot! :eek:

repechage 12-10-13 08:13 AM


Originally Posted by Bianchigirll (Post 16317261)
I would simply think that a previous rightly or wrongly stuck it on the bike.

Having seen this herald on any number of Italian bikes way back I guessed it was an Italian bike industry federation deal, a country of origin label was required and it was the path of least resistance to use this one.

I always liked the small label Cinelli used often affixed to the head tube. Similar to Version F above, but a dark dark blue background.

I first noticed the Herald on Legnanos and Bianchis. But this was 1970, who knows when it began.

Drillium Dude 12-10-13 08:24 AM

There is also the oval Made In Italy decal - tricolori, chrome/foil highlights - that was around for quite a long time, too. Don't believe it had the legs of this one, though.

DD

auchencrow 12-10-13 08:52 AM


Originally Posted by repechage (Post 16317306)
Having seen this herald on any number of Italian bikes way back I guessed it was an Italian bike industry federation deal, a country of origin label was required and it was the path of least resistance to use this one........who knows when it began.

Your guesses sound plausible - but can anyone state categorically that it was an industry or country requirement?
- Still, that the same label(s) bridges so many brands and decades is remarkable - almost incredible.

...I'm voting for conspiracy.

bradtx 12-10-13 10:19 AM

Auchen, Everything, well almost, manufactured in another country and imported to the US has to have some sort of Country of Origin designation. I imagine that decal makers in Italy used the same ones for different brands if acceptable to the different manufacturers. My son's Olmo has a foil A or B design from the above link.

Canadian imports didn't/don't have that requirement, but if their imports first arrived in the US, they probably would have had to have an origin mark.

Brad

Chombi 12-10-13 11:15 AM

I wonder what "Made in...." decals were used on "hybrid origin" bikes like Alan framed Gitanes, Vitus framed Cilos.......or even the Swiss/Italian Titan framesets.
"Made in Italy" decals must be real rare thing to find on new "Italian" bikes by now.......replaced mostly by the very familiar gold and black "Made in China" ones....or those now becoming more common "Designed in Italy, made in China" ones.:rolleyes:

zukahn1 12-10-13 11:37 AM

I have seen this rather generic design made Italy label on numerous Italian products other than bicycles.

obrentharris 12-10-13 11:50 AM

Here's a rather different version on my Centurion / Cinelli Equipe.

http://obrentharris.smugmug.com/phot...-S7ZXRzj-L.jpg

Speaking of which, anyone heard from Robbie Tunes lately?
Brent

repechage 12-10-13 11:51 AM


Originally Posted by Chombi (Post 16317851)
I wonder what "Made in...." decals were used on "hybrid origin" bikes like Alan framed Gitanes, Vitus framed Cilos.......or even the Swiss/Italian Titan framesets.
"Made in Italy" decals must be real rare thing to find on new "Italian" bikes by now.......replaced mostly by the very familiar gold and black "Made in China" ones....or those now becoming more common "Designed in Italy, made in China" ones.:rolleyes:

The European rules (EU) and Swiss rules for "made in" are an interesting read. A god percentage of the mfg. work need not have happened in country to achieve the "made in" status.

auchencrow 12-10-13 01:38 PM


Originally Posted by obrentharris (Post 16317971)
Here's a rather different version on my Centurion / Cinelli Equipe.

http://obrentharris.smugmug.com/phot...-S7ZXRzj-L.jpg..



Brent - Indeed your label does not look like these others - so I guess Cinelli was not in on the game.

Brad - It isn't just the almost-universal application of the Made-in labels below, but their longevity that made me wonder. Three decades with the same design motif - it boggles the mind! That's a really long time for a bike manufacturer to use anything, don't you think?



http://i254.photobucket.com/albums/h...ps069b2ab4.jpg

sloar 12-10-13 03:33 PM

I've painted a few bikes and purchased the same decal off eBay and put them on the frames, then sold the bikes.

rootboy 12-11-13 08:13 AM

Here is the only one I have. A different variation.
http://i1227.photobucket.com/albums/...pscc9ee926.jpg

bradtx 12-11-13 09:50 AM

Auchen, The reason for the timelessness of the sticker maybe simply good taste. It is arguably the most attractive of the examples displayed so far.

Brad

rootboy 12-11-13 09:52 AM

Oh, I don't know. I kind of like the one just above. Without the tri-color flag. But then, I'm prejudiced. ;)

auchencrow 12-11-13 09:56 AM


Originally Posted by bradtx (Post 16320779)
Auchen, The reason for the timelessness of the sticker maybe simply good taste. .....

Brad

Thanks a lot Brad. Now my tongue is stuck to my seat tube. ;)

rootboy 12-11-13 10:34 AM

:lol:

tis the season.

dbakl 12-11-13 10:42 AM


Originally Posted by rootboy (Post 16320487)
Here is the only one I have. A different variation.

Yeah, I like that one, seemed to turn up on the older Legnanos. I got some similar ones from a motorcycle decal supplier.
National pride I guess...

rootboy 12-11-13 10:46 AM

May be the E. Bozzi connection. Bike above is an early 60's Frejus.

Bikedued 12-12-13 05:25 AM

I have a sticker very much like the round cornered rectangle, on my 79ish Carabela, but it says made in Mexico.,,,,BD

fietsbob 12-12-13 12:53 PM

see if it's a 36mm BB thread.

Bikedued 12-12-13 09:17 PM

When I found it 5-6 years ago, I never thought to check it. It was low mileage so I just cleaned the BB and repacked it.It has forged drops and thickish non filed chrome lugs. Original equipment is Suntour with Barcons, with Dia Compe centerpulls. Has a Gran Compe stem too, total wild card. Not a combo you'd expect from a bike made in Mexico, IMHO. It kind of has the same vibe as my Volkscycle Mark 100. Every work day for me is roughly dark to dark, I will try to remember to measure it this weekend.,,,,BD


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