Who Knew Fat Guy is a brand?
06-07-18, 07:29 PM
#1
Still learning
Thread Starter
Who Knew Fat Guy is a brand?
Apparently, no one in Waterloo, Wi did!
Trek settles, read it in the NYTimes
Trek settles, read it in the NYTimes
06-12-18, 11:55 AM
#4
Just Keep Pedaling
Join Date: Mar 2012
Location: Lakewood, CA
Posts: 3,355
Bikes: 99 Schwinn Mesa GS MTB, 15 Trek Domane 5.9 Dura-Ace, 17 Trek Emonda SL6 Pro & 18 Bianchi Vigorelli
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Odd... It did not occur to me that they were using the name Farley in relation to Chris Farley. Now I see it.
06-12-18, 02:33 PM
#5
Non omnino gravis
No different than if they had made it in Rasta-themed paint and called it the Marley. Trek knew exactly what they were doing, and it may have cost them as much as $10M. As far as I'm concerned, Trek is the Electronic Arts of cycling, so it couldn't happen to a more deserving company.
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06-12-18, 07:15 PM
#7
Non omnino gravis
Companies "absorbed" by Trek:
Electra Bicycle Company
Gary Fisher
Bontrager
Diamant Bikes
Villiger Bikes
LeMond Racing Cycles
Klein
Still Alive: Electra. The Bontrager name is still stuck on Taiwan-sourced parts, and Bontrager still works for Trek, but AFAIC it means nothing.
Companies "absorbed" by Electronic Arts:
Origin (Ultima, Wing Commander)
Maxis (everything SIMs)
Black Box (Need for Speed)
Westwood Studios (Command & Conquer)
Bullfrog (Syndicate, Theme Park)
LucasArts (everything Star Wars, Indiana Jones, many others)
DICE (Battlefield)
BioWare (Baldur's Gate, Bioware, Mass Effect)
Visceral (Dead Space)
Criterion Games (Burnout)
Mythic Entertainment (Dragon's Gate, Warhammer Online)
Pandemic (Battlefront, Mercenaries, others)
Status: all dead.
EA and Trek operate alike, they use cash and clout to buy up competitors, and either assimilate them BORG style, or just shutter them outright. EA bought up all of their acquisitions purely to obtain the intellectual property, then kill the company. Trek isn't much different. Fisher and Klein went that way. I mean, all companies like Klein did was patent internal cables and invent the one-piece bar stem combo. Fisher only created the mountain bike. Gone now.
Their dealer practices are also abhorrent. Couldn't have happened to nicer guys.
Electra Bicycle Company
Gary Fisher
Bontrager
Diamant Bikes
Villiger Bikes
LeMond Racing Cycles
Klein
Still Alive: Electra. The Bontrager name is still stuck on Taiwan-sourced parts, and Bontrager still works for Trek, but AFAIC it means nothing.
Companies "absorbed" by Electronic Arts:
Origin (Ultima, Wing Commander)
Maxis (everything SIMs)
Black Box (Need for Speed)
Westwood Studios (Command & Conquer)
Bullfrog (Syndicate, Theme Park)
LucasArts (everything Star Wars, Indiana Jones, many others)
DICE (Battlefield)
BioWare (Baldur's Gate, Bioware, Mass Effect)
Visceral (Dead Space)
Criterion Games (Burnout)
Mythic Entertainment (Dragon's Gate, Warhammer Online)
Pandemic (Battlefront, Mercenaries, others)
Status: all dead.
EA and Trek operate alike, they use cash and clout to buy up competitors, and either assimilate them BORG style, or just shutter them outright. EA bought up all of their acquisitions purely to obtain the intellectual property, then kill the company. Trek isn't much different. Fisher and Klein went that way. I mean, all companies like Klein did was patent internal cables and invent the one-piece bar stem combo. Fisher only created the mountain bike. Gone now.
Their dealer practices are also abhorrent. Couldn't have happened to nicer guys.
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06-13-18, 11:28 AM
#8
SuperGimp
They're still not as bad as specialized. 
And most people hate EA for the bare bones content that requires additional money to get a decent experience.
And most people hate EA for the bare bones content that requires additional money to get a decent experience.
06-13-18, 11:50 AM
#9
Non omnino gravis
Both probably true. Specialized will sue a coffee house because it has the same name as a region in France. But I openly hate EA for their "buy 'em and kill 'em" tactics every bit as much as I do for their micro-transaction festivals disguised as video games.
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06-15-18, 03:10 PM
#10
Senior Member
Cuba could use you guys............they seem to be failing at being the bright future of humanity
