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Road Cycling “It is by riding a bicycle that you learn the contours of a country best, since you have to sweat up the hills and coast down them. Thus you remember them as they actually are, while in a motor car only a high hill impresses you, and you have no such accurate remembrance of country you have driven through as you gain by riding a bicycle.” -- Ernest Hemingway

Levi Commercial

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Old 11-14-07, 04:26 PM
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Levi Commercial

https://www.levileipheimer.net/


Nice to see someone repin' it besides Lashly Olstrong.
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Old 11-14-07, 04:33 PM
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Wow. He must use Tyler Hamilton's webmaster. Looks like he updates it about as frequently.
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Old 11-14-07, 05:10 PM
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Kinda bittersweet, considering he's wearing Disco jersey.
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Old 11-14-07, 05:12 PM
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He doesn't sound Jewish.
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Old 11-14-07, 06:08 PM
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Maybe because he is from Butt (oops Butte) Montana.
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Old 11-14-07, 06:09 PM
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Originally Posted by CharlieWoo
He doesn't sound Jewish.
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Old 11-14-07, 06:57 PM
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I have to wonder what the point is of including him (without identifying him) when maybe 0.1% of the population has ever even heard of him and maybe 0.000001% would recognize him. I "relate" to cycling a good bit more than the average tv viewer and I had no clue who he was when I saw the commercial on tv.
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Old 11-14-07, 07:34 PM
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Originally Posted by CharlieWoo
I have to wonder what the point is of including him (without identifying him) when maybe 0.1% of the population has ever even heard of him and maybe 0.000001% would recognize him. I "relate" to cycling a good bit more than the average tv viewer and I had no clue who he was when I saw the commercial on tv.
Yeah, I was watching it with my sister. I practically jumped off the sofa and yelled, holy ****! It's Levi!

Blank stare ensued
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Old 11-14-07, 08:41 PM
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I saw that and thought it was pretty cool, too.
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Old 11-14-07, 08:44 PM
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He is probably meant to represent the Tour of California...

I think they are proud to have such a high profile race in their State...

But it doesn't make me want to visit California...

Nothing against the Left Coast...
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Old 11-14-07, 08:56 PM
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it's the right coast looking down from here.
 
Old 11-14-07, 09:03 PM
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When I saw that commercial I thought the cyclist was that guy, Ryan Gosling, from Murder by Numbers.
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Old 11-14-07, 09:09 PM
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Originally Posted by CharlieWoo
I have to wonder what the point is of including him (without identifying him) when maybe 0.1% of the population has ever even heard of him and maybe 0.000001% would recognize him. I "relate" to cycling a good bit more than the average tv viewer and I had no clue who he was when I saw the commercial on tv.
+1, armstrong would've been much more popular, it doesn't matter where he is from or lives, no-one knows cycling
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Old 11-27-07, 09:27 PM
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Levi apparently has one credential that Lance does not. He rode in the Tour of California. It was an authentic pro cyclist in working clothes pitching the state.

I am from and live in Florida. We have no comparable cycling event.

I saw other people in the commercial that I did not recognize.

I did recognize the governor!
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Old 11-27-07, 10:05 PM
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Originally Posted by CharlieWoo
I have to wonder what the point is of including him (without identifying him) when maybe 0.1% of the population has ever even heard of him and maybe 0.000001% would recognize him. I "relate" to cycling a good bit more than the average tv viewer and I had no clue who he was when I saw the commercial on tv.
Dude you gotta get out more then.

Armstrong, Hincapie, Leipheimer are probably the 3 most recognized faces of US cycling. Granted Lance is the popular media darling and Levi seems to lack his killer instinct but if you follow cycling at all you couldn't mistake him for anyone else.
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Old 11-27-07, 11:07 PM
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Originally Posted by CharlieWoo
He doesn't sound Jewish.
Do you sound Asian?
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Old 11-28-07, 09:56 AM
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Yeah, there were plenty of people that I didn't recognize. That's probably the point of flashing 20 different folks up on the screen. Everyone can find someone that they relate to in California!
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Old 11-28-07, 11:00 AM
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Originally Posted by HigherGround
Do you sound Asian?
Good point, although I'm pretty far from Asian; Scottish-American + Cherokee Indian.
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Old 11-28-07, 11:06 AM
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Originally Posted by CharlieWoo
Good point, although I'm pretty far from Asian; Scottish-American + Cherokee Indian.
No offensense son, but:

Scottish/American + Cherokee Indian = Redneck
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Old 11-28-07, 11:06 AM
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Originally Posted by dcbikeguy
No offensense son, but:

Scottish/American + Cherokee Indian = Redneck
Yep, but at least a (reasonably) well-educated redneck.
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Old 11-28-07, 11:09 AM
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Originally Posted by CharlieWoo
Yep, but at least a (reasonably) well-educated redneck.
I'm Scotch Irish. You like f-ing with the Irish as much as me?
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Old 11-28-07, 09:42 PM
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Originally Posted by CharlieWoo
Good point, although I'm pretty far from Asian; Scottish-American + Cherokee Indian.
My family heritage: Scottish + Irish + Welsh + German = nerdy suburban really white guy.
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