Wasn't the new Force supposed to be price competitive with 6800? Most places have it for at least $200+ more than 6800 and none offer 11-32 casette option like 6800 does. I am in love with the SRAM hoods since I tried my wife's Specialized with Apex but an almost $300 price difference once you take into accound cassette compared to 6800 is just not worth it.

6800 can be obtained for ~$700 at the moment so I think it's a supply/demand thing.

Yeah I can get 6800 with 11-32 for $740 to my door while Force 22 is costing almost $1000 with the 11-32. That's a pretty big price difference.