Originally Posted by
Bekologist
Popularizing greater participation in roadway bicycling as a political agenda is a positive position for bicyclists y.
less yellowjacket, more high heels
a wise local cyclist told me once that the key to encouraging drivers to get on a bike is for cyclists to
a) look good
b) look like they're having fun
advertising for
any product or service revolves around this principle: good looking people smiling while using the product. if it works for global capitalism, it will probably work for us.