To many it won't be, but at least there is a functional difference between them.
Agree. Zero loss shifting on the rear is meaningful, no doubt. I've followed this thread and the other 2011 Tarmac thread because my next bike will likely be a Tarmac. However, I desire a Force group with Red shifters. Unfortunately, it doesn't appear that I'll be able to purchase this build as a complete bike from Specialized dealers.