Well since you are talking about racing bikes and handlebars, look at the bars, fenders and racks on 2 of these racing/training bikes at around the :50 mark. One of them won the Giro De Italia and placed 3rd in the TDF. Not to mention 3 world TTT championships. Maybe they are on to something!

http://www.youtube.com/watch?v=7YAayVor2c8