Some people has no idea how to trim shifters and not even know if the bike is shifting right, electronic shifting is the cure for them. Handicap people will have a priceless ally in electronic shifting. The rest of us that are old enough to have used down tube shifters before the indexing mon - go- li - cal era, probably electronic is nice but like too much. For the record never skipped a single shift using friction, but knew people that never got the feel of how much to move the shifter using friction, then for those guys indexing was a miracle, always looked at them as "wtf?? how hard is to move the lever and figure it out?".

The other thing is that with electronic sure u will be able to integrate other stuff, computers, gps etc.

Would love to have electronic just because of bling bling, but I dont even need 10 speed, form the 10 cluster i dont use more than 5 cogs, if i use them.