Well, when you can't spell it right, how many CL prospects will be typing the brand into the search bar?

Hallmarks of a bike not to buy for a flip:

Limited distribution/brand recognition
Lower grade tubing - chromo butted seamed tubing in this case.
Lower end components.
You can't clear $100 or more after initial purchase + consumbles
Tubular rims - exception being a Reynolds 531 or Columbus SL or derivative frame.
Stuck seatpost.
Excessive paint damage or oxidation

I think the Clio fits the first three characteristics to a tee.

I took a flyer on the Swedish Crescent bike below, despite limited US recognition and tubular tires. However the frame is Reynolds 531 with cool lugs and the paint/decals are so 70's. I haven't put it up for sale because I kind of like it.