My brand new Fuji Roubaix 1.1 bottom bracket is a huge disappointment. On rides over about 10 miles it would creak, always at the same point in the pedal stroke. Today it did it again for about 5 miles an then started screeching for the full 360° of pedal stroke. I stopped and called for a ride as it wasn't getting any better and to be honest, embarrassing to ride. I haven't dug into it yet to see what's up, but I am thinking a bearing has bit the dust. Any pointers from the group on diagnosing this?