Originally Posted by onelessbike
they are inferior kmart bikes, judging by the name. wheeler...dumbest name for a bike...even dumber than specialized or kona
Wikipedia definition for Kona:
Kailua-Kona is a census-designated place located in Hawai‘i County, Hawai‘i, in the North Kona District of the Island of Hawai‘i. It is the center of commerce and of the tourist industry on West Hawai‘i.
Pretty sure that's where the name originated. As for specialized, I have no idea.